Lifestyle Author Studio Branding Shoot
Client: Nicole Mirchandani, Author
Session Type: Standard Lifestyle Branding x2
Session Goals: Photos for social media and website to help promote her upcoming book launch.
Session Prep: Nicole and I discussed her needs before the session. She had already been working with a marketing professional to help come up with her online branding aesthetic and now she needed photos to match. She was able to share her website colors and over ‘vibe’ with me before the shoot. This gave us a great jumping off point for the tone her sessions would take. She brought several boxes of props, books and wardrobe choices for us to decide on together at the shoots. During the session I asked her to envision her instagram grid and some messages she wanted her audience to know. Nicole talks a lot about the books she’s reading so finding a fun way to communicate that message through her photos was a fun project. We had fun creating a 'finished, reading, up next’ photo series for her. Nicole did a great job thinking about her future needs and images she can use further down the line in her journey as an author. We took photos of future ventures she hopes to undertake soon.
Client Feedback: “Megan is incredibly professional, thoughtful and really takes the time to understand your objectives and how you want your brand to be reflected. Her intentionality is reflected in the quality of her work. She’s collaborative and positive, listening to client needs and then coming to the table with creative ideas to bring those ideas to life. She’s a delight to work with! I could not more highly recommend Megan.”